The Secret to Choosing the Right White Paint

A paint can filled with white paint viewed from above, with the text “The Secret to Choosing White Paint” centered over the image on a white background.
Davis Painting spiced up this warehouse in Berks County, PA with a fresh paint job.

White paint seems simple, but the truth is lighting, undertones, and even your home’s décor can make one shade look clean and bright — or cold and flat (think sterile hospital vs homey).

Here’s how to get it right.

Understand Undertones: Warm vs. Cool

Every shade leans either warm or cool, and that undertone changes how it feels in your space.

Two circular swatches display warm white paint colors: Alabaster SW 7008 (left) and Creamy SW 7012 (right). Both have soft beige undertones. "Warm Whites" and their undertones are labeled above.

Warm whites (with yellow, beige, or red undertones) feel soft, cozy, and inviting.

They’re great for warm lighting and wood tones.

Sherwin-Williams Alabaster (SW 7008) or Creamy (SW 7012) will provide warmth.

Two off-white paint swatches are shown side by side on a white background: Pure White SW 7005 on the left and Snowbound SW 7004 on the right. Both have subtle cool undertones.

Cool whites (with blue, gray, or green undertones) look crisp and clean.

They’re perfect for modern spaces, cooler lighting, or rooms with lots of natural light.

Pure White (SW 7005) and Snowbound (SW 7004) are both examples of a cool white that will give a fresh, modern look.

Test in Real Lighting

White paint changes dramatically depending on lighting.

A color that looks warm and creamy in the store might look yellow under recessed bulbs — or gray in a north-facing room. We recommend testing paint swatches in your actual space before committing.

Look at the color in natural light during the day and again at night with your lights on.

Match It to Your Home’s Style

If your home has warm finishes such as wood floors, gold or brass fixtures, or beige upholster, go with a warm white to complement it.

If your home has cool finishes such as gray tile, chrome hardware, bright lighting, a cooler white will keep everything cohesive.

This balance helps everything flow together and keeps your walls from looking mismatched next to your décor.

Don’t Forget the Trim

You don’t have to use the same white for your walls and trim.

Using a crisper, cleaner white on your trim can help define your space and make the walls feel softer in contrast. For example, pairing Alabaster walls with Pure White trim creates subtle depth and dimension without clashing.

When in Doubt, Ask a Pro

White paint can be surprisingly tricky, but that’s what we’re here for.

At Davis Painting, we help homeowners pick the right shade for their lighting, décor, and style — so you get a white that looks perfect in your home, not just in a paint deck.

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